Essential Oil Producers Association of Australia (EOPAA)
Year
2023
Features & Mentions
- Essential Oil Database
- Memberships / Renewal
- eCommerce / Shop
- Research data & papers
Deliverables
- Branding
- Memberships & Booking
- UI / UX Website Design
- WordPress Development
An online community hub of scientific research
Bright Bird worked with EOPAA in 2023, with the main goal of creating an essential oil database, so producers and distributers could reference the latest scientific research.
Backed by Government group Agrifutures the database needed to be accessed by paid members or be available for purchase by non-members.
The project also included refreshing the EOPPA brand, switching the managing members to an online system & redesigning the website.
The main UX / UI challenge was to create easy to follow & understand journey for new members joining & existing members renewing & managing their account online. They also had to have the latest available scientific data easily accessible by all.
Project Stats
30
Percent increase in overall exhibition entries
40
Memberships renewed in first 3 months
50
Number of new science research published papers